Story of Flipkart - What You Don't Know
Sachin Bansal and Benny Bansal are two people everyone in the ecommerce industry knows about! They are now billionaires and the pioneers of Flipkart - one of the biggest Indian digital marketplace, a competitor of Amazon, and a channel of Walmart in India.
They never meant to work together but times brought them when they had to work on an Amazon related product. The duo decided to leave Amazon and start their own business. At that time, they had little investment and they only started with 4lac rupees. Their first two employees were a factory worker who had lost his job and a chain-smoker hippie who had a working system.
In the first two years, they were not able to raise much capital but then they were given an investment by a US firm of $10 million. That was the time when things started to change. Long story short, today Flipkart is India's biggest brand!
It has numerous employees and it sells its own products and products of others on its platform. In short, it has become the Amazon of India and it gives a tough competition to the actual Amazon.in online store.
Now the big question is, how did Flipkart actually reached here? How did they start and what did they do?
Three words:
Consistency, planning, and hard work.
They failed. They saw bad days, but they kept at it. They kept working and they were finally successful at what they were trying to achieve. That's how you grow.
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